Bathroom Tissue
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Product Shot of Asda Shades Best Ever

Asda Shades Best Ever

Available in in 2, 4, 12, 24 roll pack sizes
We are very proud of our Asda Shades Best Ever bathroom tissue. Not only is it proven to be softer, thicker and more absorbent than the leading brand in independent laboratory and consumer tests.

An independent study of 1000 mums also confirms that 780 mums preferred Asda Shades to the No.1 leading brand. But that's not all, we've introduced an easy start roll - so ruining the first few sheets is now a thing of the past.

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2-ply tissue. Average 220 sheets per roll. Sheet size 131mm x 106mm



Product Shot of Asda Shades 2 in 1

Asda Shades Scented

Available in 4 and 9 roll packs
Shades Scented makes a separate air freshener with odour neutraliser a thing of the past.

We've taken our best fragrance and most effective odour neutraliser and locked them into the core of the roll. This tissue is not fragranced, yet once the roll is in place, the fragrance slowly releases from the core to give you a bathroom to be proud of.

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2-ply tissue. Average 176 sheets per roll. Sheet size 124mm x 109mm


Product Shot of Asda Shades Quilted

Asda Shades Quilted

Available in 4 and 9 roll packs
The secret to new Shades luxuriously Quilted Tissue is all in the layering.

We've combined an inner layer of our best ever tissue with double quilted honey-comb outer layers that aren't just soft they're silky soft. As a result, Shades Quilted is our most luxurious indulgent soft tissue ever.

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3-ply tissue. Average 176 sheets per roll. Sheet size 124mm x 109mm



Product Shot of Asda Shades Naturals

Asda Shades Naturals

Available in 4 and 12 roll packs
Shades has always been committed to caring for you and when
it comes to the environment.

That’s why we've made Naturals the perfect balance between being soft on you and gentle on the environment. For the naturally better choice choose Shades Naturals - it's 100% recycled tissue with 100% recycled core. You'll also notice that we've used soft touch packaging with 10% recycled content and fully recyclable where facilities exist.

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2-ply tissue. Average 220 sheets per roll. Sheet size 131mm x 106mm


Product Shot of Asda Shades Sensitive

Asda Shades Aloe Vera

Available in 4 and 9 roll packs
Each sheet is infused with a PH balanced lotion containing Aloe Vera.

Perfect for bringing delicate everyday comfort to your whole family.

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3-ply tissue. Average 176 sheets per roll. Sheet size 124mm x 109mm





Product Shot of Asda Shades Naturals

Asda Shades Shea Butter

Available in 4 and 9 roll packs
Indulge your senses with new Shades Shea Butter Bathroom Tissue

A luxurious lotion containing extracts of shea butter is applied to each honeycomb quilted sheet,
whilst each roll delicately encases a softly fragrance core. Allow all of your senses to experience
the luxury of Shades Shea Butter, touch, feel and indulge in our most luxurious Shades yet.

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3-ply tissue. Average 176 sheets per roll. Sheet size 124mm x 109mm.


How we make it

We create the shades tissue using a
special process called TAD. This enables our products to have high levels of absorption, thickness, strength.

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Eco Focus

The Shades brand team are continually looking into ways to reduce impact on the environment and help sustainability. See what we have achieved so far...

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3 out of 4 mums
prefer shades

We are very proud of our Asda Shades Best
Ever bathroom tissue. Not only is it proven to be softer, thicker and more absorbent than the leading brand in independent laboratory and consumer tests, an independent study of 1000 mums also confirms that 780 mums preferred Asda Shades to the No.1 leading brand.

Find Out More...